News from the digital world

Before you start 3. Behind the scenes. Whether you're already an active user of one of the many social networks, or you're just considering this promotion option, you may reach a stage where you're not sure what to do. We have social media specialists at Railsformers and they are ready to help you. Don't hesitate…

If you don't, Chrome will start alerting users to you and their traffic will likely drop. Until now, Google Chrome notifies sites and e-stores secured with HTTPS with a green lock symbol. Since HTTPS is now almost standard, Chrome will begin to warn more prominently about any unsecured apps. Don't waste your time and give…

The use of multiple communication channels at the same time, the advent of visualisation, the importance of personalisation, the involvement of artificial intelligence and the increasing demands on transport. These trends are currently dominating the e-commerce field.

The new data protection regulation will also affect shopping portals Heureka or Zboží.cz. The former is going to make changes especially in the Heureka Basket service, while the latter is going to modify services related to the evaluation of e-shops. If you use the so-called shopping guides like Heureka or Zboží.cz for your business, be…

Six-second social media ads, or bumper ads, are one of the hottest trends in online marketing. What can such bumper video ads do, how to create them and what to watch out for when using them? We'll answer! The world of the internet is getting faster and faster. And what was fast yesterday has now…

Easier navigation, redesigned layout, improved filters, new metrics and stats tabs. These, in a nutshell, are the changes that the new AdWords Keyword Planner boasts.

What does today's modern website look like? It's simple, uses colour transitions, plays with fonts and makes extensive use of illustrations, animations and videos. Like fashion, web design is subject to certain trends. These are practically constant and continuously evolving and changing. What trends are setting the direction of web design this year? We have…

Have you already figured out when your Facebook page gets the most fans, so you schedule posts for the most convenient times, but still nothing happens underneath? No thumbs up (like)? No comments? Not a single share? It could be that your post was simply boring. It's impossible to like everyone, but you can still use quite…

Google will stop showing all ads for cryptocurrencies in June. This follows Facebook, which banned such ads back in January. This is said to protect users. Google announced that starting this June, it will no longer be able to advertise cryptocurrency ads through its AdWords ad network. Google's director of sustainable ads, Scott Spencer, said…

If you schedule your post for a good time, you have a better chance of it being seen by more fans. The following lines summarise how to identify this moment and what all influences it. The day when you sat down to Facebook and with a few scrolls of the mouse wheel you got to…

According to eMarketer, Facebook is facing a decline in young users worldwide. You're more interested in Instagram and especially Snapchat. Although Facebook is still dominant among social networks, the situation is particularly worrying for its founder Mark Zuckerberg, given the huge market in North America.

Seznam.cz will soon launch two new features that will significantly improve search results. The new relevance model and the related result aggregator are expected to bring improvements of up to several percent. The search engine Seznam.cz plans to deploy a new relevance model in the near future. This will provide better and more accurate (relevant)…