News from the digital world

Kids born since the mid-1990s (Generation Z) love it, adults don't understand it in most cases, and Donald Trump wants to ban it. Chinese social network TikTok is breaking records in active user rate and easily ranks among the top most downloaded apps of this decade.

Facebook and Instagram are ever-evolving social networks that regularly go through a variety of testing new options for their clients. There have been a lot of them in the past few months, so we've put together a summary of what's been happening in the world of these social networks!

We know that YouTube is an ad specialist. In addition, Google recently announced that YouTube has decided to make another big change and is introducing a new ad format! What will it look like and what can users expect from it? Read our article today to find out!

Mobile devices are changing the world. Nowadays, everyone with a smartphone is constantly communicating and searching for information. In many countries, the number of smartphones has surpassed the number of personal computers. Having a mobile-optimized website has become a critical part of the online world. If you haven't yet optimized your website for mobile, it's…

Instagram started with them, followed by Facebook and later YouTube itself. Stories gained popularity at an almost meteoric pace. This way of less formal communication with followers has conquered the world of social networks. But how will they fare on the internet's biggest video sharing site?

A successful product without a quality web presence? That's utopia these days. However, setting up your own website is only a small step towards your desired goal. SEO - search engine optimization will get you closer. But how to avoid outdated practices that will do you no good?

A few days ago, Google launched a new form of mobile search. In addition to the design, it also changed the structure of the search results page (SERP) itself. Now, up to four PPCs will pop up at the top of the page and only after that will you see unpaid content.

In September 2019, the favourite metric of all PPC specialists will come to an end: the average position in Google Ads. Google announced the withdrawal well in advance so that its users could switch to a different metric from the optional columns from Google Ads. But these will fall far short of the attractiveness of…

A poorly set up content network for Google Ads will cost you more than you think. Ads will be shown to the wrong people in the wrong place. And you don't want that. Better said, no one wants to work hard to then throw the money they earn out the window. So let's take a…

If you've started setting up or controlling your content network, then you're well on your way to your goal. Today, we're going to follow up on the first part of this article, where we explained what a content network actually is, when it can bring you profit, and how to set up localization and language.

Last June, the IGTV channel was launched on Instagram. This is a medium that will allow users to post up to an hour-long video. You might argue that other channels already exist for this need. This is partially true, but if we really look into the details, then one major difference becomes apparent.

Are email campaigns part of your daily bread? If so, you must have faced the choice of which emailing tool to choose in the past. There are of course a number of them, but since one of the most used ones is MailChimp, we'll focus on it today.