News from the digital world

Owning and operating a well-functioning and profitable e-shop is not as easy and obvious as it looks at first glance. E-shop requires discipline, care, hard, persistent and systematic work. Are you familiar with logistics, marketing, business, IT and the highly competitive environment? You will need all of them! Many aspiring online merchants do not estimate…

Personal data protection is undergoing a revolution. Big changes await us in 2018. Be prepared with us. We bring you the basic information on what's behind the term GDPR and what to expect next year. What is GDPR and what will change? Behind the term GDPR lies the General Data Protection Regulation, one of the…

In an age of social media, commodity search engines and apps for everything we can think of, in an age charged with reviews and recommendations, entrepreneurs are often under pressure, driven by the machinery of numbers of "likes", fans or positive recommendations. Thus, they often slip into the idea of whether or not to fuel…

Like every year, for 2017/2018 we offer internships and temporary jobs for all those who want to gain experience in their field and are interested in becoming part of a team of experienced developers! We currently have the following positions available: Mobile Native iOS Application Developer Mobile Native Android Application Developer Mobile application developer in…

The internet has become the most powerful communication channel, with the share of online advertising surpassing even TV advertising, and giants Facebook and Google are the top providers of online advertising space. The Journal said that seven Internet platforms - Facebook, Google, Baidu, Microsoft, Yahoo, Verizon and Twitter collectively earned $132.8 billion (£3.1 trillion) from…

With 360° or spin photos, you erase one of the last differences between a brick-and-mortar store and an e-shop. The customer is able to view the product from all sides from the comfort of their own home. They can see details that are not visible from a regular photo. Today's technology makes it possible to…

Recently, the rules for publishing photographs on the Firmy.cz server were changed. Check if your company's photo is displayed when you search for it and if so, whether it matches the rules and your ideas. A photo can be a stirring argument for a potential customer to click on you. What does the cover photo…

We've already mentioned the new form of search on Seznam.cz on Facebook. But what does this mean for you or your e-shop in practice? Try a simple thing. Enter a specific keyword that customers type into the search box on Seznam.cz when they're looking for your product or company. Did you find yourself on the…

In the Czech Republic, Google Data Studio is a new and free online tool that serves as an easy-to-use platform for creating analyses, overviews and reports from many Google tools, especially Google Analytics, Adwords, Search Console, etc. With this tool you can easily monitor the performance of your website or online campaigns. You can work…

Facebook, with its constant innovation and dynamic changes, has become a very vibrant and effective communication medium. As we expect, this social network ranks as one of the best channels for promoting and selling products and services in 2016. Given the favourable price of Facebook campaigns and the possibility of perfect targeting, we expect further…

We are just days away from the launch of electronic sales records for retailers. We bring you more detailed, useful information.

On 1 March 2017, the second wave of the obligation to keep electronic records of sales, which includes retail and wholesale, will start. This includes, among others, the category of e-shops, which is important to us and to you. More precisely, all e-shops that accept online payments or allow collection at the point of sale…