ADDOS spare car parts
ADDOS specialises in spare parts for passenger cars and trucks across all brands. It builds on a quality range, reliable service and an individual approach to customers. We carried those values through into a new visual identity and website that give the brand a consistent, professional and easily recognisable form.
Car parts made clear, without the complications
ADDOS serves professionals and end customers alike, offering expert advice and an individual approach alongside a broad product range. So in designing the new identity and website we looked for a solution that comes across as professional, makes the range easier to navigate and helps customers quickly find what they need.
Website design for ADDOS
We built the site on simplicity, clear navigation and a bold visual identity. The blue palette is complemented by a set of custom icons inspired by car parts, which make the site easier to navigate and give it a distinctive character. The result is a site that doesn't overwhelm the visitor and points them quickly to the information they need.
New logo design
We designed the new logo with simplicity, memorability and universal use in mind. It works across digital and print formats, and together with the characteristic dark blue it creates a consistent, easily recognisable brand identity.