Online marketing is a brilliant tool and if it is used sensibly, you can get a great performance based on small entry costs with perfect and detailed measures.
If you have the time and the desire we will share our experience with you and teach you the tricks. We will show you how to work with online communication channels the sophisticated, targeted and efficient way. Clearly measurable and value telling goal for you, will be increased sales, increased site traffic or brand awareness.
Sensitive and sophisticated campaign management on Adwords, Sklik or social networking campaigns can maximize the efficiency of your e-shop or site. Creating and working with your campaigns is not a rocket science, but it is important to do it with a sense of consciousness so that you do not invest more than you will gain. Let us show you how!
Online marketing is not magic. It is a discipline that is constantly evolving, but it can be learned. We do not want our know-how to leave to ourselves. We will be happy to share it with you and teach you how to work with your campaigns, social networks and the content. Join our workshops or arrange an individual meeting.
Be at the right time in the right place! That is AdWords. A potential customer will find you at the exact time when he is looking for what you are offering. And on the top of that you only pay after the customer actually clicks on your advert. If you work carefully with your campaigns, you will not appear to clients who are looking for a trip to Iceland when you offer trips to Africa, only in case there is a reason you want to.
Social networks and Facebook in particular have become sophisticated communication channels in the private and commercial spheres in recent years. A huge advantage lies above all in the perfect and very detailed targeting capabilities. By specifying geographic, democratic, or other criteria, you will address exactly the people you need.
Manage search engines and graders. It is an every day reality that many, if not most, customers are not looking for the product directly, but through price comparators and commodity search engines such as Zbozi.cz, Google purchases or Heuréka etc.. We are a certified specialist in this important e-marketing industry. We will advise you!
Sklik is an Czech equivalent to AdWords with its own specifics. It allows and increases searchability on List.cz servers. Since many Czech users are still using this search engine and its associated services and sites, it is worthwhile to work with and invest in Sklik. We can do this too!
This is a high potential marketing tool. Its goal is to remind your company to customers who have already been on your site. It is such a situation where, for example, you are looking for a tailor-made suit and then you end up being "followed" by adds for few days. There are more strategies to work with for reshaping or re-trading a visitor. AdWords offers a highly sophisticated remarketing creation environment. Sklik offers a retargeting service. We will teach you to work with these tools.
Do not underestimate the power of the content! It is the content which has a significant share in bringing in new customers and building a relationship with them. This is a long-term strategy, built step by step. Strong content, emotions, and stories are remembered by customers. Content marketing is not just about text, copywriting, blogging, and articles. Effective forms of content marketing include images, photos, email tools, videos, social networking content, case studies, etc. We are here for you to create quality and engaging content.
Creating and distributing eye-catching and effective direct mail, whether it is one-time information or a regularly distributed newsletter, is the key to build customer loyalty. We will help you with this, we will teach you how to do this, we will automate the feedback. Do not send emails aimlessly and learn how to make the most of the responses you can follow.
One of the biggest benefits of online marketing is the measurability. All re-invested money and each click are traceable and measurable. We will provide you with clear, understandable reports that will enable you to evaluate campaigns and set up a strategy for future communication. We'll teach you how to get the most out of the large data captured in Google Analytics.
Are you interested in our services? Contact us.
The main goal of the project is to increase the level of knowledge and skills of the applicant's employees and to provide the unity of their qualifications and competences with the requirements for the work performed.