Opens in a new tab
All articles
2. 4. 2014
2 min read

We turned blue today too!

Although blue is good in any circumstance, today it carries a much greater meaning than on other days. Today, blue is the colour that symbolises support for autism. It’s deeply striking that many people still don’t realise how serious autism spectrum disorders are. That’s exactly why, even though our colour is ruby — that is, red — we decided to become part of this good cause and dressed in blue as one.

Light It Up Blue campaign and facts about autism

Why blue? Blue is the colour of communication and self-expression, one of the areas where people with autism spectrum disorder face the greatest difficulty. This year’s nationwide campaign called Light It Up Blue, launched on the occasion of World Autism Awareness Day, is coordinated by the Hope for Autism Platform.

Autism spectrum disorder is one of the most serious disorders of a child’s mental development. It is a congenital disorder affecting certain brain functions, meaning that the child doesn’t understand what they see, hear and experience. Most noticeably, these people’s communication, social interaction and imagination are impaired. Autistic disorders are accompanied by specific behavioural patterns, which are sometimes mistaken for rudeness, defiance, and so on.

In the Czech Republic, around 100,000 people live with autism; worldwide, the figure is 70 million. Help for children with autism spectrum disorder is fairly common, but adults receive almost none. These are among the reasons why today we are reminded of how serious this condition is.

Have a project?
Get in touch and we'll discuss how we can help.
Contact us
More articles
16 Oct 2026

Grants of up to CZK 2.5 million for cybersecurity: turn your idea into a practical solution

Cybersecurity is no longer just a matter of firewalls and antivirus software. Growing regulatory requirements, customer pressure and increasingly frequent attacks are forcing companies to approach security systematically, from risk management and supply chain protection to incident preparedness. A new grant opportunity is now available. The National Cyber and Information Security Agency (NÚKIB) has announced…
Read the article
12 Oct 2026

Seznam Event Measurement (SEM) on Wontilles. Accurate Measurement Without Worries

Digital marketing is undergoing a major transformation. Stricter personal data protection, the gradual end of third-party cookies, and the growing popularity of script-blocking tools are creating a new challenge for e-shop operators. Without reliable data on user behavior, effectively managing performance campaigns is practically impossible. That is why the Sklik advertising system is introducing a…
Read the article
2 Oct 2026

Filatika: Modern Technology for the World of Postage Stamps

Philately combines history, detailed knowledge and the joy of discovery. At the same time, however, it brings a number of challenges: identifying a specific issue or stamp variant, verifying its authenticity, or accurately recording individual items in a collection often requires extensive experience and careful expert assessment. That is why we are launching the Filatika…
Read the article